Review management

Amazon review management services for growing brands

Earn more reviews inside Amazon's rules: Vine enrolment, Request a Review automation, compliant packaging inserts, and monitoring and analysing reviews as they arrive.

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Who this is for

Built for brands whose reviews lag their sales

Order volumeSales the review count does not match

A review count below your category norm is a conversion problem, not a vanity metric.

CompliantVine and Request a Review only

No paid reviews, no incentives, no reviewer sourcing — and no promised numbers.

InheritedInserts and follow-up emails

Wording written before the current rules is the most common quiet risk in an account.

ReadNegatives traced to a cause

A repeated complaint is product information. We find what it points at instead of arguing with the reviewer.

The problem

What is going wrong with your reviews

Reviews lag the salesOrder volume climbing, review count flat
The same complaint repeatsNobody reads feedback as product insight
Shortcuts start to look fineAnd they are what gets accounts suspended
The difference

What we do differently

Four things we will not do, and one reason the reviews are worth reading.

  1. Point 1. Inside the rules

    No paid reviews

    Vine and Request a Review only. No reviewer sourcing, no incentive schemes, and nothing conditional on the review being a good one.

  2. Point 2. No promised numbers

    No numbers

    A guaranteed number of reviews is not something compliant work can offer, so it is not something we quote.

  3. Point 3. Removal is Amazon’s call

    Amazon decides

    We do not promise honest negative reviews will come down. Amazon decides that, and anyone telling you otherwise is selling something else.

  4. Point 4. Feedback as product insight

    Not just a score

    A complaint that repeats is a product or listing problem. We read reviews for what they say, not only for what they average to.

01 Setup

Compliance review — Checked against Amazon’s Community Guidelines

Your current inserts, follow-up emails and review processes checked against Amazon’s Community Guidelines. Anything that breaches policy gets flagged and rewritten.

InsertsFollow-up emailsReview processes

You end up with: Anything breaching policy, flagged

02 Setup

Vine enrolment — Amazon’s own early-review programme

Eligible ASINs enrolled in Amazon’s own early-review programme, prioritised by where review count is holding conversion back.

Eligible ASINsPrioritised by impact

You end up with: Eligible ASINs enrolled in Vine

03 Setup

Request a Review automation — Every eligible order, every time, inside the window

Set up so it fires for every eligible order, every time, inside the permitted window.

Every eligible orderPermitted window

You end up with: Requests firing without anyone remembering

04 Build

Insert rewrite — Support-first, no conditions, no gating

A compliant insert that still earns attention — support-first, no conditions, no gating.

Support-firstNo conditionsNo gating

You end up with: An insert that is compliant and still works

05 Ongoing

Monitor and analyse — Every new review read and checked for a real cause

New reviews watched and read, negatives checked for a real cause, genuine product problems escalated to you rather than argued with.

New reviews watchedIssue summaryReal-cause check

You end up with: Causes found, not just counted

06 Monthly

Report monthly — What the reviews are telling you about the product

Review volume, rating trend and what the reviews are actually telling you about the product.

Review volumeRating trendProduct signal

You end up with: A monthly read on what reviews say

What compliant review generation actually is

There is a legitimate version of this work and an illegitimate one, and the difference is not subtle. The legitimate version uses mechanisms Amazon itself provides, asks every customer the same way, and never trades anything for a review. The illegitimate version buys reviews, incentivises them, or filters who gets asked — and it is the reason accounts get suspended.

Everything on this page is the first kind. There is no second list.

Amazon Vine management

Vine is Amazon's own early-review programme, open to brand-registered sellers. You enrol eligible units; Amazon distributes them to reviewers it selects; those reviewers post honest reviews marked as Vine Voice. You cannot choose the reviewers, influence the rating or remove a bad one — which is precisely why it is compliant and why it carries weight with buyers.

Vine is most valuable at launch, when a product has no review history at all. We enrol at launch rather than waiting, so early reviews arrive while advertising is running.

Request a Review automation

Amazon's Request a Review button sends a standardised, Amazon-written request to a buyer within the eligible window. It cannot be customised, which is the point — every customer gets the same neutral ask. Automating it so it fires reliably for every eligible order is usually the single biggest uplift available to an established seller, and it is entirely within policy.

Packaging inserts — and what makes one non-compliant

An insert can point customers at support, explain the product, or register a warranty. Where sellers get into trouble is the ask.

CompliantBreaches policy
“If anything is wrong, contact us through Amazon and we will put it right.”“Email us before leaving a negative review.”
A neutral request to leave an honest review, with no condition attached.“Leave a 5-star review and we will send you a free gift.”
Warranty registration that works whatever the review says.Extended warranty offered only in exchange for a review.
Support contact details alongside the Amazon route.Directing customers off Amazon to resolve issues.

We rewrite inserts so they stay on the left-hand side of that table while still being worth printing.

Amazon review monitoring and analysis

Reviews are watched as they arrive. Reviews are read as they arrive. Negative reviews get checked against the listing and the product for a real underlying cause. Where a review genuinely breaches Amazon's guidelines — profanity, a review of the seller rather than the product, obvious competitor sabotage — we report it to Amazon, and Amazon decides whether it comes down. Where it does not breach them, we do not waste your time pretending otherwise.

Industry wins

Proven results with 7- and 8-figure Amazon brands

eCommerce

Amazon SEO & listing optimisation

Visibility rebuilt on marketplace search data

Keyword sets rebuilt against each marketplace's own data rather than adapted from another marketplace's listing, then titles, bullets and backend terms rewritten to match. Clients across this group report stronger keyword rankings, more organic traffic and better conversion.

Engagement8 months
Client rating5.0 / 5.0
Tara LangeContent & Communications Officer, VIBAe
Verified on Clutch ★★★★★
Search #9 #2 #14
4eCommerce brands, all rating the work 5.0

Also in this group: Èidean · Seeds Wild · Mojo

Consumer brands

Amazon SEO & listing optimisation

40% sales increase and organic ranking gains

Listings rebuilt from Amazon keyword data with backend terms and A+ Content restructured. The client reports a 40% increase in sales alongside substantial improvement in organic ranking — an engagement that has been running since 2024.

EngagementOngoing since Jul 2024
Sales change+40%
James WaddingtonCo-Founder, BlueCo — London
Verified on Clutch ★★★★★
MONTHLY SALES +40% Jul 2024 →
+40%Sales increase, as reported by the client on Clutch

Also in this group: Magic Under (France)

Manufacturing

PPC & ecommerce marketing

Wasted ad spend cut, keyword positions held

Campaign structure rebuilt around intent — discovery, performance and brand defence separated — with negatives worked weekly and bids set against a target agreed in advance. Reported outcome: steadier positions and better click-through at lower waste.

Engagement5 months
Client rating5.0 / 5.0
Alex TwiggMarketing Director, CEMBLOC — England
Verified on Clutch ★★★★★
ACoS BY CAMPAIGN TYPE TARGET Discovery Exact Brand Competitor
5.0Quality, schedule, cost and referral, all rated 5.0

Also in this group: Clenviro (website SEO, not Amazon)

Supplements

Amazon review generation

Fifty verified reviews in a single month

A review programme run entirely on Amazon's own mechanisms — nothing bought, nothing conditional — with the sourcing and the policy position shown to the client rather than glossed over. Reported outcome: 50 verified reviews including photo and video from real buyers within one month, and improved store visibility.

Engagement1 month
Client rating5.0 / 5.0
Peter ReitanoCEO, Mojo — Toronto, Canada
Verified on Clutch ★★★★★
REVIEW MONITOR ★★★★★ Logged ★★☆☆☆ Escalated RECURRING THEME ×7
50Verified reviews from real buyers, inside one month

Also in this group: Kendra Scott · Seeds Wild

Technology

Amazon SEO services

Product discoverability across a full range

Keyword and indexing work across the catalogue, rebuilding backend terms where listings were indexing on the wrong vocabulary entirely. Reported outcome: improved keyword rankings and stronger product discoverability.

Engagement8 months
Client rating5.0 / 5.0
Jonas SvenssonMarketing Manager, Sweden
Verified on Clutch ★★★★★
KEYWORD INDEX TITLE BULLETS BACKEND NOT INDEXED
5.0Rated 5.0 across all four Clutch measures

Client published the review anonymously

Verified client reviews

What clients say, on the record.

★★★★★ Verified on Clutch

They not only delivered results quickly, but did so in a way that felt aligned with our brand and Amazon's terms.

Amazon marketing services
Quality 5.0Schedule 5.0Cost 5.0Refer 5.0
Peter ReitanoCEO, Mojo — Toronto · eCommerce · Aug 2025
★★★★★ Verified on Clutch

What stood out most was their understanding of Amazon reputation management.

Online reputation management · Jan–Oct 2025
Quality 5.0Schedule 5.0Cost 5.0Refer 5.0
Maggie StoneSenior IT Operations, Kendra Scott — Austin, Texas · Retail · Jun 2026
★★★★★ Verified on Clutch

MotionTrust Digital's experience with Amazon stands out.

Amazon SEO & ecommerce marketing · Jan–Aug 2026
Quality 5.0Schedule 5.0Cost 5.0Refer 5.0
Tara LangeContent & Communications Officer, VIBAe — Helsinki, Finland · eCommerce · Aug 2026
★★★★★ Verified on Clutch

They communicated clearly throughout the engagement, provided updates consistently, and remained responsive.

PPC & ecommerce marketing · Jan–May 2026
Quality 5.0Schedule 5.0Cost 5.0Refer 5.0
Alex TwiggMarketing Director, CEMBLOC — England · Manufacturing · May 2026
★★★★★ Verified on Clutch

MotionTrust Digital's personalized approach and deep commitment to understanding our business impressed us.

Amazon consulting & listing optimization
Quality 5.0Schedule 5.0Cost 5.0Refer 5.0
James WaddingtonCo-Founder, BlueCo — London, England · Ongoing since Jul 2024
★★★★★ Verified on Clutch

The communication and ease of the whole process were great.

Online reputation management · Dec 2024–Jan 2025
Quality 5.0Schedule 5.0Cost 5.0Refer 5.0
Mark BOwner, e-commerce company — Kennewick, Washington · Jan 2025
★★★★★ Verified on Clutch

They got it done.

Amazon marketing · Dec 2024–Feb 2025
Quality 5.0Schedule 4.0Cost 4.5Refer 4.5
Roman ChuyanPresident, Nature Of Beauty Inc. — Boston, Massachusetts · Jan 2025
Pricing

What review management costs

Compliant review management on its own: a one-time setup, then a monthly fee for running the workflows and reading what the reviews say. You pay for the work, never per review.

Compliant Amazon review management plans compared (monthly, plus a one-time setup): price and what each includes
IncludesMonthly, plus a one-time setupEssentials$399/monthPlus $399 one-time setupRecommendedGrowth$699/monthPlus $599 one-time setupScale$999/monthPlus $799 one-time setup
One-time setup$399$599$799
Parent ASINs coveredUp to 5Up to 10Up to 20
Existing review-process assessmentIncludedIncludedIncluded
Request a Review workflow setupIncludedIncludedIncluded
Vine eligibility and enrolment assistanceIncludedIncludedIncluded
Insert copy reviewed at setup1 template2 templates3 templates
New reviews analysed a monthUp to 100Up to 300Up to 600
MonitoringWeeklyTwice weeklyEvery business day
ReportingMonthlyMonthly + issue summaryMonthly + action meeting

Essentials

$399/month

Plus $399 one-time setup

One-time setup
$399
Parent ASINs covered
Up to 5
Existing review-process assessment
Included
Request a Review workflow setup
Included
Vine eligibility and enrolment assistance
Included
Insert copy reviewed at setup
1 template
New reviews analysed a month
Up to 100
Monitoring
Weekly
Reporting
Monthly
Recommended

Growth

$699/month

Plus $599 one-time setup

One-time setup
$599
Parent ASINs covered
Up to 10
Existing review-process assessment
Included
Request a Review workflow setup
Included
Vine eligibility and enrolment assistance
Included
Insert copy reviewed at setup
2 templates
New reviews analysed a month
Up to 300
Monitoring
Twice weekly
Reporting
Monthly + issue summary

Scale

$999/month

Plus $799 one-time setup

One-time setup
$799
Parent ASINs covered
Up to 20
Existing review-process assessment
Included
Request a Review workflow setup
Included
Vine eligibility and enrolment assistance
Included
Insert copy reviewed at setup
3 templates
New reviews analysed a month
Up to 600
Monitoring
Every business day
Reporting
Monthly + action meeting
  • You pay for managing the workflows and analysing the reviews, not for reviews.
  • No promised review numbers or ratings, no public replies to reviews and no review removals.
  • Any third-party software the workflow needs, and Amazon fees such as Vine enrolment, are paid separately.
  • Prices are in US dollars. UK clients get their GBP figure in the written scope.

Applies to every plan

Parent ASINs
Plans count parent products, and each parent includes up to five straightforward child variations. Larger or substantially different variation sets need a quote.
Monthly terms
A 90-day initial engagement, then month to month with 30 days’ notice.
No double billing
Keyword research, SEO or review setup already bundled into your plan is never charged again as standalone work.
Not included
Ad spend, Amazon fees, taxes, photography, video, translation and specialist third-party costs.
Agreed workload
Work follows an onboarding schedule agreed with you. Covering an ASIN means we look after it, not that every listing is rebuilt every month.

Get a free Amazon review audit

A free written review audit, back within 48 hours. Yours to keep.

The offer

Amazon review management services

What is included

  • Compliance review of inserts and emails
  • Vine enrolment for eligible ASINs
  • Request a Review automation
  • Insert rewrite
  • Negative review monitoring and analysis
  • Monthly read on what the reviews say

On its own, review management is from $399 a month plus a one-time setup, and it is part of the Growth and Scale retainers. Vine enrolment fees are paid to Amazon directly. There is no per-review price here, because per-review pricing only makes sense when reviews are being bought. The plans are published in full below.

What you get

Compliance reviewAnything breaching policy, flagged
Vine enrolmentEligible ASINs enrolled in Vine
AutomationRequests firing without anyone remembering
Compliant insertsAn insert that is compliant and still works
Monthly reportA monthly read on what reviews say
Get My Free Review Audit
Process

How a review programme starts

The six stages above are the work. This is how you get to them.

  1. Step 1. Free review audit

    You send the ASINs. We read the feedback and your current inserts, and tell you what is breaching policy before anything else.

  2. Step 2. Strategy call

    Thirty minutes on what the reviews are actually saying, and what can be fixed inside the rules.

  3. Step 3. Scope and proposal

    Which ASINs, which programmes and which tier, priced from the published rates.

  4. Step 4. Compliance first

    Anything breaching policy comes down before a single new request goes out.

FAQ

Review management questions

Do you sell Amazon reviews?

No. Buying reviews, paying reviewers, and exchanging discounts or free products for reviews all breach Amazon's Community Guidelines and can suspend your account. We work only inside Amazon's own programmes: Vine enrolment, Request a Review automation, compliant packaging inserts, and monitoring and analysing reviews.

What is Amazon Vine and is it compliant?

Vine is Amazon's own early-review programme. You enrol eligible units, Amazon distributes them to its own reviewers, and those reviewers write honest reviews marked as Vine Voice. It is run by Amazon, so it is fully compliant — and it is the only route to early reviews that is.

Can I put a review request card in the box?

You can include an insert, but it must not ask for a positive review, offer anything in exchange, discourage negative reviews, or route unhappy customers away from Amazon. Inserts that do any of those things breach policy. We rewrite inserts so they stay compliant while still being read.

What happens if we get a bad review?

You read it for what it says, and you check whether it points at a real product or listing problem. Amazon no longer lets sellers reply to reviews publicly, so the fix happens in the product, the listing or the insert. You can report a review that breaches Amazon's guidelines, but only where it genuinely does, and Amazon decides. Most negative reviews are feedback, and treating them as such is what actually moves the rating.

Do you promise a number of reviews per month?

No, and any agency that does is describing something non-compliant. Review volume depends on your order volume, your category and how well the compliant mechanisms are set up. We commit to running those mechanisms properly and reporting what they produce.

Work with us

Want more reviews without stepping outside the rules?

We will look at how many of your orders currently become reviews, which compliant routes you are not using, and what is realistic in your category. Two ways to start, and both are free: get a written audit back within 48 hours, or book a 30-minute call with the person who would run the work.