Improve the visibility of underperforming listings and increase organic sales. Here is the work behind it, the outcome Èidean reported, and the verified review you can check it against.
Èidean, ecommerce · luxury knitwear in Houston, Texas, USA, engaged MotionTrust Digital for amazon seo · listing optimisation (Jan – Jul 2025). The client reported: stronger keyword rankings, increased organic traffic and improved conversion. The engagement is rated 5.0 on Clutch.
Every figure above is published in Èidean's verified review on Clutch. Nothing on this page has been added to it.
Èidean is a Houston luxury knitwear brand with a team of one to ten, whose listings were underperforming against the quality of the product.
The work itself is our listing optimisation service — the same research-first rewrite, priced exactly as it is on our pricing page. The free audit came first here, as it does on every engagement.
Improve the visibility of underperforming listings and increase organic sales.
What we delivered against it: Keyword research, then titles, bullets, descriptions and backend terms optimised, with competitor analysis shared.
For a small luxury range the order runs research first, then the invisible fields, and only then the copy the buyer actually reads.
Sessions, unit session percentage, image stack, copy and the questions buyers keep asking — read together rather than one at a time.
Title, bullets and description rewritten around mapped keywords and the reason to buy, in that order.
The image stack does more work than the copy on mobile, which is where most Amazon traffic now sits.
Changes tracked so the effect is visible, and the losing version is reverted rather than defended.
Èidean's account of the work, as published on Clutch and verified with them. No figures have been added that the review does not state.
Stronger keyword rankings, increased organic traffic and improved conversion.
Schedule 5.0, cost 5.0, willingness to refer 5.0.
Project size $10,000 – $49,999, as published on Clutch.
What the client reportedStronger keyword rankings, increased organic traffic and improved conversion.
On project management: Organised from beginning to end, every deadline met, quick to answer questions or make adjustments.
What stood out: No one-size-fits-all approach — every optimisation was deliberate rather than generic.
What could have been better: More educational material on maintaining Amazon SEO after the project would have helped. We now include a handover document for exactly this reason.
Èidean make luxury knitwear, and the gap on arrival was between the quality of the product and the quality of the page selling it. That is a specific kind of problem: the images and the material story were strong, the searchable text was not, and a listing can be beautiful and still be invisible to the terms buyers are typing.
Luxury adds a constraint that is easy to get wrong. Stuffing a title with generic high-volume terms does find traffic, and it can make a considered brand read like a commodity — which then costs conversion, the thing Amazon measures most closely. The work was to earn the search terms in the places that are invisible to the buyer, the backend fields and the less prominent bullets, and to keep the brand's own language where it is read. Competitor analysis was shared with the team rather than kept as our working file, because a small brand makes these judgement calls every week and needs the reasoning, not the output.
The services this engagement drew on, on their own or as one retainer.
One email a week with our newest articles on listings and Amazon SEO, including how to earn search terms without flattening a brand’s voice. Email us to join.
Yes. The outcome, the dates and the ratings on this page all come from Èidean's own review on our Clutch profile, which Clutch verifies with the reviewer directly. We have not added figures of our own to it.
Because Èidean's published review describes rankings, traffic and conversion in words rather than numbers, and we do not add figures to a client's account of their own results.
The engagement ran Jan – Jul 2025. Clutch publishes the project size as $10,000 – $49,999. Our own retainers are published in full, from $999 a month.
If your product is better than your listing, yes — that was the problem here. The audit tells you where the gap is: search terms, copy, images, or all three.
Yes. A 30-minute call with the person who would rewrite the listings. No deck; our prices are published.
Work with us
A strong product under a weak listing is the easiest gap to close and the easiest to close badly. Book 30 minutes to talk about yours, or get a written listing audit within 48 hours. Both free.